OPEN INNOVATION
Synergy of cooperation between business and startups.
Hackathons, acceleration and incubation programs for business.
Open innovation - synergy of "desire" and "opportunity"
The concept of open innovation is a transparent cooperation in the field of innovation between the system business and young teams - "startups", at different stages of their development.
This symbiosis gives advantages to both types of participants.
Companies get quick access to innovative ideas, prototypes or ready-to-scale solutions, new talents in the areas of business interests. It is much faster and cheaper than trying to create products on your own that are not directly related to the main activity, or require specific skills and competencies.
Startups, for their part, have access to the resources, competencies, technology and customer base of the partner company , to more quickly create and scale their products and ideas.
Successful partnerships are transformed into joint ventures, investment decisions, or the first implementation of innovative ideas in the business, giving it a competitive advantage.
There are several options for organising work with innovations and startups:
Corporate accelerators and incubators
Closed corporate incubator.
An incubator is a space where employees' ideas are transformed into hypotheses, validated at the level of needs - solutions and tested at the level of the minimum viable product (MVP).
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The term of the program is 1-6 months.
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Participants - employees of the company from which "startups" are formed.
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Support in the form of mentoring and organizational resources.
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The ideas of startups are closely related to the company's business.
The best projects will receive investment in further development, startups or other organizational forms of partnership are formed.
Open corporate incubator
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The term of the program is 3-6 months.
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Participants - company employees and external "startups" at the level of ideas or pre-mvp stage.
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The ideas of startups are closely related to the company's business
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Support in the form of mentoring and organizational resources
The best projects will receive investment in further development, startups or other organizational forms of partnership are formed.
Open corporate accelerator
The term of the program is 3-6 months.
Participants are external "startups" at the MVP level.
The ideas of startups are related to the industry in which the company operates
Support in the form of mentoring, access to sales channels, production or operational processes for product testing.
The best projects will receive investment in scaling, or other organizational forms of partnership.
Craft Innovations experts will help you select, organize and evaluate the effectiveness of programs.
OUR SERVICES
Craft Innovations experts will help you get started in the format of open innovations.
What we do:
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Formation of vision, goals and criteria for project success
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Choice of format of interaction with startups
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Search for teams and mentors
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Organization and holding of hackathons, accelerators, incubation programs.
Why do businesses invest in open innovation?
Access to innovation
Ability to access innovative ideas and products faster and more profitably than self-development
Attracting talent
partnership with enterprises and innovators enriches the company
Valuation
Early investment in teams and projects with high market value growth potential
